In 2017, Robert Nelson and his team at Nelson Auto Group were in search of a more efficient consumer-centric model. They were looking for a top-to-bottom strategy. A strategy that would improve both the customer and employee experience, while also growing the dealership. A trip to Denver, Colorado changed their business.
In 2020, sales volume increased from
140 to 200 units/mo.
Warranty penetration increased from
40% to 50%
increased by 4X
Market share increased from
3.5% to 6%
Much higher and more consistent CSI
“Customers love our new process!”
“For the first time, we saw with our own eyes the ideal sales model that we had been looking for and dreaming about. The way Schomp was implementing the One Person℠ Sales Model very closely matched our core values of wanting to do the best thing for our customers and employees, and it also produced really strong financial results, which was very exciting for us to see.”
— Brandon Murphy, Managing Partner at Nelson Automotive Group